Seatbelt campaign

Warmer seatbelt warnings is our latest seatbelt campaign.

These marketing, communications and engagement materials are available for you to use to help with your local road safety activities.

Material does not need to be removed by a set date. All the talent is licensed in perpetuity for use across all media usage.

We can resize assets for you if you require a different size. Please contact marketing@nzta.govt.nz

Key messages

• There has been a steady increase in deaths and serious injuries where people weren’t wearing seatbelts on New Zealand roads since 2020.
• If you don’t want to wear a seatbelt for your own safety, then wear it for your friends and family. Keep yourself safe for them.
• It takes just seconds to put on a seatbelt so belt up for every drive.

Marketing assets

Online videos

Road safety partners may use TV campaign material in branch only. AV campaign material can be used for internal presentations/communications in non-commercial environments like schools/institutions/places of business for educational purposes only.

Social media